02-11-2017, 08:28 PM
(02-11-2017, 05:28 AM)laj link Wrote:Unfortunately our sport suffers from a lack of marketing and getting it out there to the public. Let's face it, athletics must be the worst marketed sport going here. Like 20/20 cricket we needed something to attract attention and this fun concept has worked well. Whether it's the concept or Usain time will tell but it's a good start.
It actually grew on me a bit as they tightened up a few areas over the three nights. There are a few events that still need tweaking... Pole vault (a particular interest of mine) is a bit of a non-event.
Yep, whether it translates into greater participation, or will be viewed as just a novelty, will be the test of its worth.