01-22-2021, 02:00 AM
Trump could never run a media business. For God’s sake, he ran a casino into the ground. Who does that? He disproved the old saying that the house never loses.
His real estate business isn’t really a real estate business. The last time it built anything was years ago. The core of his business is licensing the Trump name to builders who for some incomprehensible reason think the name will help them sell apartments.
If you had to pick one industry in which you’d need to be agile and strategic, the media industry would be it. There has been so much disruption that you can’t just buy a business and go off golfing while it churns out money. As we’ve seen, Trump isn’t the type to hire top minds and get out of their way while they work their magic.
The only thing he has to offer the media is his “on air talent”. But can you really see him as a talk-back host? He talks at people; he doesn’t talk with them.
His real estate business isn’t really a real estate business. The last time it built anything was years ago. The core of his business is licensing the Trump name to builders who for some incomprehensible reason think the name will help them sell apartments.
If you had to pick one industry in which you’d need to be agile and strategic, the media industry would be it. There has been so much disruption that you can’t just buy a business and go off golfing while it churns out money. As we’ve seen, Trump isn’t the type to hire top minds and get out of their way while they work their magic.
The only thing he has to offer the media is his “on air talent”. But can you really see him as a talk-back host? He talks at people; he doesn’t talk with them.